How do you handle objections and negotiate deals?


 Theme: Objection Handling, Negotiation  Role: Business Development Manager  Function: Sales

  Interview Question for Business Development Manager:  See sample answers, motivations & red flags for this common interview question. About Business Development Manager: Identifies new business opportunities and builds relationships with potential clients. This role falls within the Sales function of a firm. See other interview questions & further information for this role here

 Sample Answer 


  Example response for question delving into Objection Handling, Negotiation with the key points that need to be covered in an effective response. Customize this to your own experience with concrete examples and evidence

  •  Understanding objections: I start by actively listening to the objection and seeking to understand the underlying concerns. I ask open-ended questions to gather more information and clarify any misunderstandings
  •  Addressing objections: Once I understand the objection, I address it by highlighting the benefits and value of our product or service. I provide relevant examples and case studies to demonstrate how our solution can overcome their concerns
  •  Building rapport: During objection handling, I focus on building rapport and trust with the prospect. I empathize with their concerns and show genuine interest in finding a mutually beneficial solution
  •  Negotiating deals: I approach negotiations by understanding the prospect's needs and priorities. I aim to find common ground and explore win-win scenarios. I propose creative solutions and alternatives to reach a mutually beneficial agreement
  •  Maintaining professionalism: Throughout the objection handling and negotiation process, I maintain a professional and respectful demeanor. I avoid becoming defensive or argumentative, instead focusing on finding common ground and addressing concerns
  •  Closing the deal: Once objections are addressed and negotiations progress positively, I proactively seek to close the deal. I summarize the agreed-upon terms, address any remaining concerns, and propose next steps to move forward

 Underlying Motivations 


  What the Interviewer is trying to find out about you and your experiences through this question

  •  Problem-solving skills: Assessing how well you handle objections and negotiate deals to overcome challenges and find solutions
  •  Communication skills: Evaluating your ability to effectively communicate and persuade others during negotiations
  •  Resilience & adaptability: Understanding how you handle rejection, setbacks, and adapt your approach to reach mutually beneficial agreements
  •  Sales acumen: Assessing your knowledge and expertise in sales techniques, objection handling, and deal negotiation

 Potential Minefields 


  How to avoid some common minefields when answering this question in order to not raise any red flags

  •  Lack of preparation: Not having a clear understanding of common objections and negotiation strategies
  •  Inflexibility: Being unwilling to adapt or find creative solutions during negotiations
  •  Aggressiveness: Displaying overly aggressive or confrontational behavior during objection handling or negotiation
  •  Lack of empathy: Failing to understand and address the concerns or needs of the other party
  •  Poor communication skills: Struggling to articulate thoughts clearly or failing to actively listen during objections or negotiations